The seed of Al Wefag’s development began in 1968 in the heart of old Jeddah. It started as a traditional wholesale shop which soon turned into one of the leading modern food companies in Saudi Arabia, compelled to deliver better products and brands that offer genuine snacking satisfaction.

We strive to become one of the leading producers and distributors of quality snacking products globally.

Over the years, we have nurtured a deep-rooted understanding of our consumers and their needs. Every product we market emerges from the sole idea of enriching our consumers' lives with moments of happiness.